“Rob Cornilles is a remarkable person, leader and contributor! I greatly admire and value Rob and his insights.”

- STEPHEN M.R. COVEY, The New York Times & #1 Wall Street Journal bestselling author of "The Speed of Trust" and co-author of "Smart Trust"

Stephen M.R. Covey

Just a Few of Our Hundreds of Clients

The Masterclass Includes

  • 3 Principles of Sales: Make influencing intuitive and human-centered

  • 5 Magical Phrases: Assess and tailor your message effectively

  • 5 Ways to Overcome Objections: Listen and get to someone's true concern

  • 7 Skills to a Successful Sales: Master all stages of a sales cycle

  • Follow-Up to Fortune: The secrets for restarting a stalled sale

  • Rob’s 4 Rules for Referrals: Effectively implement the Law of Reciprocity

  • And a whole lot more…!

3 Key Principles & 7 Core Skills that will UP YOUR SALES GAME and CHANGE the way you sell

After the Masterclass, You'll Be Able To:

  • Approach ANY prospect with breakthrough confidence

  • Move Your Customers to a Faster “Yes”

  • Turn Customer Pushback into Your Sales Advantage

  • Harness the Power of Urgency to Shorten the Sales Cycle

  • Bust Through the 3 Biggest Mistakes in Closing Sales

  • Avoid Handing the Customer a License to Say No

  • Appeal to ALL Kinds of Customers in Any Market

This Masterclass is Your Game Changer

Do you feel unable to reach your potential as a salesperson?

Have years of training in product and sales techniques only made a modest difference?

For 25+ years, our proven sales training has turned underdogs into champions and rookies into industry leaders. When you follow our principle-based selling system, you will gain clarity and confidence in your sales job like never before. Sales becomes easier and a lot more fun. You'll help your clients through the sales process instead of fighting to close a deal. When you do that, you will hit your goals with greater consistency, achieve more recognition internally, earn a higher income, and know what it’s like to truly be a salesperson people love.

A Proven Sales System

Learn a more intuitive, powerful way of selling

  • 3 Principles of Sales

    The 3 Principles are the foundation of Game Face’s entire Sales Game Changer System. Since techniques without principles are just tricks, Rob will teach you a refreshing new approach to customer relationships. Using the 3 Principles, you and your clients will feel and see a difference in all future interactions.

  • 7 Skills to a Successful Sale

    There are 7 Core Skills all sales professionals must master. These important skills cover the sales cycle from prospecting to closing the deal to gaining repeat business. The Skills work together with the 3 Principles to make each step of the sales process faster and easier.

Don't take my word for it... this training has already been a Game Changer for 50,000+ sales professionals

“In past years we worked together on a very challenging yet potentially significant project. Throughout, Rob demonstrated an ability to understand the complexities, exhibit creative dexterity, and move towards transformative solutions.”

- MIKE KEISER, Owner, Bandon Dunes Golf Resort and Cabot Links Golf Resort; voted #1 golf developer in the world

Mike Keiser

“Rob brought something new and fresh to the table that we hadn’t had before. He trains everyone from our new hires to our management team and there’s always something new to learn each time he visits!”

- JESSICA RENTEL, Director of Partner Sales, Abstrakt Marketing Group

Jessica Rentel

“There’s no debate. Game Face is the best. Period! We only trust Game Face to teach our people how to sell, and encourage any of our colleagues to do the same.”

- DAN FARRELL, SVP, Sales & Marketing, St. Louis Cardinals

Dan Farrell

Why Game Face

  • 50,000+ sales executives trained

  • Trusted by 400+ organizations

  • Revolutionized sales training in multiple industries

Your Sales Coach

The Original Sales Game-Changer Rob Cornilles

Rob is the most prolific sales trainer in the sports industry and a trusted advisor to an increasing number of industries worldwide. Rob is the Founder & CEO of Game Face, Inc., an international sales & service executive training firm, the author of the international best-selling book "The Sales Game Changer: How to Become the Salesperson People Love," and the host of the Game Face Execs Podcast.

He has trained over 50,000 diverse sales executives and leaders in media, tech, manufacturing, retail, professional and financial services, hospitality, sports & entertainment, and education. He serves as an adjunct professor at the Marriott School of Business at Brigham Young University and is a guest instructor at Maryville University.

His approach has been featured in The Wall Street Journal, LA Times, Sports Business Journal, and many other publications. He has been a featured guest on FOX News, and numerous local television and radio programs and podcasts throughout the world.

Get to Know Game Face

Game Face's Sales Game Changer System

3 Key Principles & 7 Core Skills

Game Face's Sales Game Changer System

Become comfortable selling in your own voice, gain trust with prospects in any market, and make more sales with this proven sales system

Sales Game Changer Masterclass Pricing


(Basic Package)


(+ Group Coaching)


(+ 1:1 Coaching)



 10-Week Sales Game Changer Masterclass


 Certificate upon Completion


 6-Month Access


 Personal Coaching Call with Rob


 Signed Copy of "The Sales Game Changer" Book


 Access to 20 Additional Video Sales Tips Included


 10-Week Sales Game Changer Masterclass


 Certificate upon Completion


 12-Month Access


 Personal Coaching Call with Rob


 Premium Signed Copy of "The Sales Game Changer" Book


 Access to 20 Additional Video Sales Tips Included


 Regular Group Sales Coaching Huddles


 10-Week Sales Game Changer Masterclass with Accelerated Option Access


 Certificate upon Completion


 Lifetime Access Including all Future Updates 


 2 Premium Signed Copies of "The Sales Game Changer" Book


 Access to 20 Additional Video Sales Tips Included


 Regular Group Sales Coaching Huddles Including all Future Huddles


 10 Weeks of Private Coaching Sessions with Rob

*Monthly payment terms available (scroll down)

The Best of Game Face

For a Fraction of the Cost

Companies pay $40,000 - $100,000 for this same training. You’ll pay a fraction of that!

Every week for 10 weeks, you will receive access to game-changing sales training. Plus you'll get some amazing bonuses.

This is the first time Game Face is making this material available in this way. Prices are subject to increase in the future.

Masterclass Certificate

Certified Game-Changer

When you complete the Masterclass you will become a "Certified Game-Changer". Share this on your LinkedIn or resume to demonstrate your professionalism, expertise in valuable sales skills, and commitment to continued learning.
Game Face Academy Certificate

Still Unsure?

Not 1, But 2 GUARANTEES!

We are confident you will receive 10x what you invest in this Masterclass.

To eliminate risk for you, we offer a 100% unconditional 30-day money-back guarantee. If for ANY reason you decide that the Masterclass isn't right for you, let us know you'll get your entire investment in the program back.

We truly want you to be successful in your sales career so you'll be covered by our results promise. If you complete all the lessons, quizzes and assignments in the 10-weeks of the Masterclass and still are not seeing results in your sales career, email us. We will support you with up to $1,000 additional one-on-one coaching at no charge.

Designed by starline / Freepik

“I am where I am today because of Rob and Game Face. The training was the most impactful of my career. The foundational skills were exactly what I needed to launch two businesses. Our successes have been possible because of what we learned from Rob and his team.”

- JOSH LEDER, Founder & CEO, SoundPain Alliance; Owner, Sports Clips

Josh Leder

"Rob’s style and approach fits so well with our philosophy and the way the PGA TOUR wants to serve our clients and prospects. The specific tools he has taught in more than 10 sessions with our 37 tournament organizers and their teams helps us connect with and bring value to our customers. We now execute in a way that guarantees stronger, long-term partnerships thanks to Rob’s very popular – and always talked-about – presentations!"

- MATT LANE, Sr. Director of Tournament Revenue, PGA TOUR

Value of Masterclass

  • 10-Week Sales Game Changer Masterclass ($20,000+ VALUE)

    We actually charge more than this for our live training sessions

  • Certificate upon Masterclass Completion ($2,000 VALUE)

  • TOTAL VALUE: $22,000+

    Value of Masterclass before additional game-changing bonuses outlined below

Masterclass Bonuses

Additional Sales Assists (included depending on Masterclass package)

  • One-on-One Coaching Call (All Packages)

    Get a personalized coaching call with the Original Sales Game-Changer himself. You'll have the chance to work with Rob through any sales or career related topic. *Note: The All-Star Package includes 10 weeks of private coaching

  • Get the Book + Book Bonuses (All Packages)

    Receive a signed copy of Rob's best-selling book, "The Sales Game Changer: How to Become the Salesperson People Love," plus additional training videos for each chapter. We'll mail you a copy after you complete the survey inside the Masterclass.

  • Regular Group Coaching Huddles (Pro & All-Star Package Only)

    Meet regularly with Rob for one year. Ask questions and network with other sales professionals. You'll also receive past and future recordings inside your dashboard.

Free Bonus Spotlight

Rob's Bestselling Book

When you enroll in the Masterclass, you will receive a signed copy of the international bestseller "The Sales Game Changer: How to Become the Salesperson People Love".

Masterclass STARTER Price Options

Monthly Payment Terms Available

Masterclass PRO Price Options

Monthly Payment Terms Available

Masterclass ALL-STAR Price Options

Monthly Payment Terms Available

Group Rates

Get the Masterclass for Your Team

Want the the Sales Game Changer Masterclass for your entire sales team or organization? We'll work with you on a custom plan and group rate. Email us at [email protected] with details about your team and we'll be in touch soon.

What Clients Are Saying

“Rob Cornilles is the true pioneer of sports sales training. Our organization, which produces some of the preeminent annual conferences and tradeshows with vast education, is proud to continue to use Rob to present and facilitate workshops and training sessions each year. His level of expertise and adaptability to the ever-changing sales and hospitality marketplace makes him one of our most popular speakers and is another reason we rely on Rob and Game Face.”

AMANDA VERHOFFEN, President, Association of Luxury Suite Directors
Amanda Verhoffen
Watch Intro Video

Greg Rose

CMO, Suja Organic

“I have utilized Rob’s extensive background in sales and client management both early in my career and then later as a business owner with a dedicated sales force. Rob is engaging and insightful and our time together is fruitful. Those he trains and develops are better off and will gain from his decades of leadership in the space.”

BRIAN LESSER, Owner, CIT Electronics
Brian Lesser
Watch Intro Video

Todd Blickenstaff

Media Sales Consultant

“Game Face training was the best training my team has ever participated in. Since the training, our scripts, call guides and discovery questions have improved dramatically, and we are seeing better results from our interactions with prospects and clients. I really appreciated the course design and quality of the delivery—it is not your typical sales training!“

LEE MCNEIL, Former Senior Manager, Business Development, Crucial Learning
Lee McNeil
Watch Intro Video

Julie Haslem

CEO, EO Vibes Inc.

“In our Rawlings Sport Business Management Program at Maryville University, we permit only the best sport business industry practitioners to teach our students. We selected Rob Cornilles, and hundreds of students and dozens of successful placements later, there’s no doubt we made the right choice. Rob is a true partner and plays an integral role in our program’s success.”

DR. JASON M. WILLIAMS, Assistant Dean & Director, Rawlings Sports Business Management Program
Dr. Jason M. Williams
Watch Intro Video

Matt Jarvis

Business Development Manager, BYU Athletics

“The country is full of companies that offer sales training, but we selected Game Face because Rob understands the unique challenges associated with selling, and his training is aligned with our consultative approach. He brings solutions to real world challenges and relates beautifully to our sales team. The original training was so successful that we expanded our relationship far beyond what we originally envisioned.”

JOHN KNEBEL, Former Executive President, Corporate Partnerships & Premium Seating, Arizona Coyotes Hockey Club
John Knebel

“Game Face training has been vitally important to my skill development and confidence in sales. The content is fantastic as well as engaging. The training methodology covers details such as word choice and phrase mechanics for effective scripts that are natural. One of our senior reps told me, ‘You don’t even realize what you just sat through. I’ve been in a lot of sales trainings, but that was gold!’ This training will enhance the skills and abilities of any sales rep by quantum leaps.”

HUNTER GOODALL, Former Game Face Trainee

“Working with Rob has been very beneficial. Our firm implements his sales principles on a weekly if not daily basis. It has been wonderful getting a stronger foundation in sales and marketing from someone who cares as much about the success of our clientele as we do!”

KELLY SWAN, Owner & Principal Architect, Kelly Swan Architecture
Kelly Swain


  • When does the Masterclass start?

    As soon as you purchase The Sales Game Changer Masterclass, it begins. You will immediately receive access to the first module. Then you will receive access to new content every 7 days for 10 weeks. There are 12 chapters total. On two weeks you will receive two shorter chapters instead of one. If you purchase the All-Star package, you will have access to all the chapters after you purchase, though you will still need to complete the chapters in order.

  • How long do I have access to the Masterclass?

    You will have access to the Masterclass and all group coaching huddle recordings depending on the package you purchase. The Starter package has access for 6 months. The Pro package has access for 12 months. The All-Star package has lifetime access.

  • Where can I access the Bonus Coaching Huddles?

    The bonus calls as well as the recordings are hosted inside your dashboard. Look for the course titled "Group Sales Coaching Huddles" where all the information for upcoming calls and past recordings are posted. We will also email you details when there are live coaching huddles about how to access them. If you have questions email [email protected].

  • Is there a money-back guarantee?

    Of course. There is a 30-day money-back guarantee if you are not satisfied within the first 30 days of the Masterclass. Please email us at [email protected] and we'll refund your payment.

  • What are the details of the results promise?

    We truly want you to be successful in your sales career so you'll be covered by our results promise. If you complete all the lessons, quizzes and assignments in the 10-weeks of the Masterclass and still are not seeing results, we will give you up to $1,000 additional one-on-one coaching at no charge. Just get in touch with us within 1 month of the finishing the final week's lessons. This coaching may take the form of calls, emails or other support depending on what's best for you.

  • How do I contact you?

    Email [email protected] and we'll be in touch!